Wednesday, August 24, 2022
DAG IMPORT LAUNCHES A TEXTILE RANGE: NARVIK
VesteTextile
Dag Import, a company specializing in the manufacture and import of promotional products, is diversifying and now offers a range of promotional textiles. At the Premium Sourcing trade show, on September 7th and 8th, 2022, Dag Import will be previewing the Narvik brand. Discover it at the Carrousel du Louvre, booth G25: order your badge.
Narvik was designed to dress women and men who want to add a touch of elegance to their work attire. The brand's ambition is to break away from the image of promotional clothing by drawing inspiration from ready-to-wear fashion. This allows those who wear Narvik clothing for work to keep their outfits after their workday. The Narvik teams work on the cuts, style, and fabrics of the garments so that the corporate wear reflects both the company and the personality of the wearer. And to go even further, like the Viking longships that still resonate within Narvik, the brand has developed innovative branding solutions that allow the product to function simultaneously as promotional clothing and as ready-to-wear apparel.
Image-driven clothing designed for both work and everyday life
Driven by a commitment to quality, character, and personality, the clothing line bears a name that perfectly embodies this ambition: Narvik. This city in northern Norway immediately evokes the robustness and protection required for clothing suited to all circumstances. This spirit of conquest, Narvik invites you to share it with a distinctive style. Wide open spaces, the extreme cold, the Nordic landscapes. The ambition: to bring this Norwegian culture into the very heart of French craftsmanship. More than just clothing, Narvik spreads, appears on the street, travels to unexpected places, Narvik unites. An opening to the world, to Europe. Clothing that blends expertise and traditions, shaking up our daily lives. Narvik was designed to dress women and men who want to add a touch of elegance to their work attire.
Among the brand's products is the Premium Parka, made of 100% polyester canvas with a 100% polyester lining and a lined, quilted hood. This water-repellent garment features two zippered pockets, a chest pocket with an invisible zipper, and an interior wallet pocket. For maximum protection against the cold and added comfort, the sleeve cuffs are ribbed, and the two-tone central closure has a double zipper.
